bg_blog-detail

Whether you're seeing your family this Easter or remaining office-bound, you can enjoy yourselves - and start a few advertising debates - filling in our Fluent Devices Mini March Madness brackets. There's one for the US...

 

And one for the UK...

 

 

Let the best icon win!

What are Fluent Devices? They're distinctive assets on steroids - recurring characters (or slogans) which drive the creative of a campaign. We ran a study on them last year using the IPA Database which proved that if you use a Fluent Device, you're more likely to see long-term profitable growth. Watch Orlando Wood's presentation on them below for more.

Related Blogs

04.12.2018

The 2018 Xmas Ads: What Didn't Work

Read More
04.12.2018

The 2018 Xmas Ads: What Worked

Read More
22.03.2018

Failure Rules: Getting To Zero Waste

Read More